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Keeping in touch when the client isn’t ready to buy
You’ve had great conversations, they are a great lead and it’s in the bag…..almost. Then the new client stalls and seems to disappear. How many times has it happened to you? This is the very moment...
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The worst business development advice tips, ever?
Over the years you’ve heard lots of business development tips, and maybe even tried some of them. Here are what we think the worst two business development tips we have ever heard. Have you tried them,...
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9 red flags to watch out for with your business development activities
Have you ever found that your business development suddenly stalls? Understanding some of the business development problems and signals showing things are about to stall can save you trouble and...
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Should Facebook be part of my marketing?
‘Should Facebook be part of my marketing’ is an interesting, and great question. Unfortunately most people that get asked (in my experience) don’t answer the question properly, especially the “social...
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Proclaiming your expertise…
Many prospects seek out the expert in their area to help solve their problems, that much you know. But how can somebody define themselves as an expert? There are many reactions I’ve heard since Heather...
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How do you go about choosing your niche?
On the one hand, you want to leave yourself wide open to all the work that you can do. But on the other hand, when you do that you actually dilute the core of your message, and your marketing becomes...
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